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Everything you need to know about event platforms and why you should use them

Posted on September 22, 2021 by Confiva

Everything you need to know about event platforms and why you should use them

Why wouldn’t you just use Zoom or Facebook live for your event? It’s free and you can be quickly done with it. Sure, video chat or a Facebook live event is simple enough, and if the purpose is just a public announcement or a meeting it works just fine.

But what lies beyond that? Is it possible to offer attendees as much interaction and content as in a real-life event? With platforms such as Confiva, we are very close to an event experience as we know it.

What are the main benefits of event platforms?

Event platforms offer well-thought-out web-based environments for all your content and attendee engagement. They have four key advantages that will elevate your online event to the next level:

1. Event platforms let you do more… in every way possible.

This is not a big surprise, since event platforms are purposely built tools with many event focused features. Imagine you are at a 3-day conference: there are multiple stages happening simultaneously, you can attend sponsor booths, fun activities, and workshops. All this is hard to pull off with a video chat tool. This is where all those event platforms features come into play.

2. Sell tickets and attract sponsors

Most of the events receive their funding from ticket sales and sponsorships. They offer integrated ticketing processes, usually accompanied by a landing page to help you sell your tickets, inform and register attendees. Sponsors will be glad to back your event if there is some possibility of returning their investment – e.g. engaging guests with giveaways or added exposure with custom showrooms in the platform.

3. They help you with attendee engagement

Event platforms have optimized tools to ensure that your attendees will be engaged and eager for more. Treasure hunts throughout the platform, competitive games, quiz games, and many more interaction options are embedded in event platforms and bring great results. With good prizes, your attendees will be happy to engage with your content.

4. Attendees can connect and chat

Networking is a big part of any event. Attendees can talk in chats or connect directly with 1v1 video calls. Host quick »get to know« meets or let your attendees have 1 on 1 time with your speakers. If the event is a hybrid (real life & online event) it is a perfect way to connect the online attendees to the ones at the event venue.

When to use event platforms?

1. Based on the type of event

If your event is public and free it is best to host it on low-cost public platforms. But if you are selling tickets it is best that your event is protected and the event link can not be shared. Event platforms have security and login protocols to protect you and prevent multiple people sharing one ticket.

2. Based on capacity

Based on our experience, event platforms should be used for any event with over 50 attendees, and in some cases even less.

3. Based on the amount of your content

Use an event platform if you have a huge amount of content that you need to separate and organize for your attendees.

4. Based on the client

In this case, you have a high end client that would want a professional look and feel of their event.

It shouldn’t matter if you have a real-life event or you are planning an online one. As the latter does not have a limited capacity, it’s a great way to expand your event to anyone with a wifi connection.

So finally we have come to the last major question:

How to choose the right event platform?

It’s very simple. If you choose Confiva, we are confident that it will be the right one for your event. And it is a nice coincidence that you are reading this on our webpage – only a button click away from a non-binding video call with our team.

How is Confiva different from Zoom?

Posted on July 26, 2021 by Confiva

How is Confiva different from Zoom?

This last year we have seen a flood of new event platforms on the market, each with its own virtual space and style. Although online event platforms differ in user experience and platform design, they generally offer the same features.

- Expo space for embedding sponsor- or other on-demand content.
- Networking modules for connecting participants with each other and with speakers.
- Live stream stages that give attendees a direct feed to the event’s program.

Confiva offers all of the above while also focusing on something outside of the digital domain. But first, let us take a step back and talk about the most frequently asked question we receive from our clients.

The main differences between Confiva and Zoom

The easiest way to understand the difference is to look at Zoom as a smaller conference room and Confiva as a whole event venue. The small conference room is where you can have meetings or seminars, while the event venue offers multiple bigger stages, conference rooms, private meeting places, sponsor booths, and much more.

Key takeaway? Zoom is a video communication tool, Confiva is an online event platform.

So, what is Zoom good for? Zoom offers a perfected software for direct communication between two or more people. It is an excellent tool for simple webinars, meetings, or talking to your parents. That is why our video production partners use Zoom to connect remote speakers and why the platform is integral to our production process. For some events, Zoom links are enough, but many event professionals find they need more from their online event environment.

Here are some of the benefits Confiva brings to the table.

- Attendees can register on custom-built landing pages.
- The platform is easy to use and navigate through all the different areas.
- Participants can connect and interact privately.
- Sponsors can display their services or products in showrooms.
- Guests can switch between different stages and view various live streams.
- The event is secured, and the invite link works only for one user at a time.

A quick in-platform presentation from our sales representatives reveals many more benefits of the Confiva platform. Click here and start talking with our managers! Or read on and discover the main difference between Confiva and our direct competitors.

Customer care

We understand clients and address their needs. Our approach to customer care and the effort we dedicate to our clients and their events stem from many years of experience and know-how. The truth is, professional online events still frighten many event planners and businesses, and that is why we recognize the need for clear, direct, and quick guidelines.

What are the most prominent customer care features that set Confiva apart from other event platforms?

A dedicated event manager

No tools are good if you do not know how to use them. Anyone hosting an event on Confiva has the option of being in direct contact with a dedicated event manager. Confiva’s event managers are here to make their client’s lives easier during an online event organization. And they will stop at nothing to raise the level of any event they are helping to organize.

If this is all new to you, do not worry about leaving things in the hands of our event managers. From a platform standpoint, they guide you through using the platform. They also help you import content and advise you on possible improvements. It does not stop there. Do you need a video production team? No problem. Do you need a studio or venue? They can find the right one. Event managers can help you with the online aspects of your event. They are your point of contact for the entire production of your online event.

Attendee support

We give our attention to the attendees as well. Our support staff is always ready—before, during, or after the event—to help resolve any issues. Our problem-solving record is currently at 100%, and we intend to keep it that way.

We want you, speakers, performers, and attendees to have a blast at your event, no matter its form. There are countless ways to create online events so let us steer you in the right direction. With our software and our customer care, you will be running online events in no time and with little effort.

Are you ready to take on this task? We are.

Are online events easier and cheaper to organize?

Posted on April 6, 2021 by Confiva

Are online events easier and cheaper to organize?

We often get asked if is it easier and cheaper to organize an online event in comparison to a live event?

To answer the question: yes, yes it is. Let us explain.

In a completely online event, we avoid all on-site costs. This amounts to roughly 30% and in some cases as much as 80% of all costs. Here are some of the event elements that will not be on your budget list:

Venue
There is no to decorate the venue and think about the stage design or the stage technical production (sound, screens, scenography) as attendees will not be there to see it.
On-site visitors
Physical registration personnel, security and visitor registration is not needed as it is done through an online platform.
Speakers
The overall cost of speakers is reduced as the hospitality aspect is not needed. Forget expensive plane tickets and accommodation costs.
Catering
Food and drinks will now be consumed from the kitchens of attendees and not at your event bars and food stations.
Production
Dealing with all the event elements listed above takes time and time is money.

With all these reductions we still have to keep in mind that if we want to create a good event we still have to take care of the basics. Promotion, visual identity and quality content are the factors that will intrigue your potential attendees and make them buy your tickets. You have to create appealing content to draw in the digital crowd.

As much as we love the online event and their business benefits we are still big fans of in-person events and hope to see them return in full effect soon. We are preparing many different features to be ready when they do.